by Michel Marcil | Jun 26, 2020 | Cross-selling and upselling, Sales management
Introduction Did you know that the chances of selling to an existing customer are 60-70 percent, while the possibility of selling to a new client is 5-20 percent? Statistics also show that 80 percent of the organization’s future profits originate from only 20 percent...
by Michel Marcil | Jun 26, 2020 | Cross-selling and upselling, Sales management
Introduction Cross-selling entails targeting existing customers to sell them additional products or services. On the other hand, upselling is the technique of offering customers more expensive or upgraded versions of existing products. Both upselling and cross-selling...
