by Minh Ho | Aug 3, 2022 | Case study, Customer retention, Sales AI (artificial intelligence), Sales management, Sales penetration
Founded 45 years ago, Pompco is a small player in the saturated Canadian water pump market. For years they struggled to crack the ten million dollar mark in sales, but they just weren’t getting there. Three years ago, a new sales and business development director was...
by Michel Marcil | Jan 27, 2021 | Recommender systems, Sales AI (artificial intelligence), Sales analytics, Sales management
Introduction Customer retention is one of the crucial developments in business strategies with a membership-based plan of action. For instance, the rivalry is intense in the SaaS market, where customers are allowed to browse a lot of suppliers, even inside one item...